From Building an Agency to Leading Brands.
I didn’t come from theory. I built White Wolf Marketing from the ground up: real clients, real budgets, real accountability for results.
Running an agency taught me the pattern behind almost every stalled brand: plenty of activity, no strategic owner.
So I built a way to be that owner, for more than one brand at a time. A senior marketing lead, embedded, without the full-time cost.
Along the way I modernized how the work gets done, so strategy that used to take a team weeks now moves in days, without losing the craft.